The Litta Variations - Opus 5
25 exhibitors, 65 designers from 12 nations, 50,000 visitors: The Litta Variations gathers every year the most important protagonists of the international design scene. During the Milan Design Week, in the baroque salons of Palazzo Litta, the culture of the project meets history. The fifth edition of the exhibition curated by MoscaPartners takes shape through a consistent path that retraces the original structure of the building, from the Courtyard of the Clock to the Theatre, up to the Noble Floor. The heart of the palace and of the event is Echo Pavilion, the project of the Chilean architects Pezo von Ellrichshausen which overlooks the Courtyard of Honour with its massive presence.
To design the visual identity of the Litta Variations – Opus 5, Undesign part precisely by Echo Pavilion, the magic box that occupies a gigantic space in the courtyard of Palazzo Litta.
The panels in mirrored aluminium that compose the installation by Mauricio Pezo and Sofia von Ellrichshausen relive inside the Palace, articulating the whole exhibition through their signage. Also the outside of the catalogue resumes the mirror surface of the pavilion, while the green endpapers are inspired by the interiors of the structure. The typographical dryness of the grotesque linear character chosen for the project is contrasted by the freehand sketch of the architects, a personal and recognisable sign declined on different media.